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MADAR
Technology03 Technology

Software we own

Three platforms built in-house. Two are on the market, one runs quietly underneath everything we do.

012024

StatZone

AI-assisted sports statistics

A statistical engine that reads odds against real probability, surfaces value in seconds and builds a strategy on request. Unique in its category.

022024

Influmonitor

Influencer attribution

End-to-end tracking for Instagram and Telegram sponsorships — from the follow to the conversion. The only platform doing it on Instagram at this depth, across dozens of creators a day.

032025

AdvLabX

Server-side event management

Our CAPI and event infrastructure. Every conversion across every vertical passes through it before it reaches a platform.

Internal infrastructure